How to advertise for talent in 2021

 How to advertise for talent in 2021

Ah, hello there. This chasing talent is exhausting. What frosts my mug is when I hear from a client that they had a crew all ready to start and "THEY NEVER SHOWED UP!"

So what are we doing wrong?

1. They advertised the glory and not the guts

2. Benefits! Guess what, they are  not that important these days except health care. 

So what's a recruiter to do?

Sell the glory and the GUTS. If its challenging, hard work, manually stressful, and requires a keen eye and great problem solving, SAY IT. You have to be honest about the risks and rewards.

Call them out on their ethics. 

My daddy whupped my behind if I ever lied to him. Taught me that my word was my contract. At the end of the day, all you have is your reputation. If you're the type to promise and not deliver, move on. If you can't be honest with us WE DO NOT WANT YOU.

Let them know that divas need not apply.

This work requires TEAMWORK. We won't tolerate divas. You work together or not at all. And, our work sites are a NO WHINING ZONE. If you're not part of the solution, you are part of the problem. Grow up, you're an adult now.

Rates are low in some places, we all know it. So, tell them.

You might find better rates elsewhere. We can't help that. Every job has risks. We want you to succeed, so talk to us before you reject a bird in the hand. Some locations are paying mobilization.

Tell them you are fun to work with

Hard work needs a team that appreciates you. We have fun, too. We encourage it. But, as in life, SAFETY FIRST!